On Wednesday, June 19, 2002 at 12:32:13 PM UTC-4, Jee wrote:
> I'm trying to write an English version of press release for newspapers.
> As English is a foreign language, I'm really having difficulty writing it..
> Would you kindly corret or comment on the following writing for clearer
> understanding for readers?
> DIS and KCC to establish a joint venture in Japan
> - Penetrate the solution market in Japanese auto industry
> … focusing its efforts on customizing local needs
> - Build a global marketing base taking advantage of overseas network of
> Japanese automakers
> ? Solution Business Entering Global Market
> DIS is to establish a joint venture to push ahead with its overseas solution
> business
> ? DIS is to establish ‘KAS System’, jointly with KCC, a U..K-based automobile
> solution provider, to provide total solutions for auto dealers in Japan.
> 'KAS System' is designed to manage sales, consulting and maintenance of
> ‘Autoline’, a specialized management system for auto dealer, which DIS has
> successfully localized in Japan based on KCC’s technology.
> ?’Autoline’, a kind of ERP solutions for automobile management, consists of
> 5 main components:
> -Marketing (Customer management, customer/vehicle history management)
> -Show Room (Sales support, taxes/insurance management)
> -Service Management (Workshop management, technician management)
> -Parts Management (Inventory management, inventory survey, parts
> purchasing/sales)
> -Financial Management (Credit/debt management, transaction processing,
> Financial reports).
> Introduced to Japanese market in 1999, ‘Autoline’ was selected as a
> global-standard dealer package by the dealers of major automobiles with its
> excellence fully recognized.
> Meanwhile, DIS has upgraded the package with its in-house technology to
> complete the development of various language versions including Japanese,
> Chinese and Taiwanese.
> ?Setting up the Joint venture in Japan is very meaningful in two ways.
> Firstly, Japan, which has 14% share in the global market and 67% in the
> Asian market, is very promising market since its market size of ‘Auto Dealer
> Management System’ amounts to nine hundred million dollars. Secondly, the
> Joint venture is intended to aggressively target global Japanese players
> through localization.
> ?’KAS System’ is planning to develop an upgraded package tailored to the
> local market, based on existing ‘Autoline’ solution, by strengthening
> interface functions of standard Japanese accounting system, banking and
> insurance and to focus its efforts on creating a new market by incorporating
> new features such as interactive estimate and web-based e-CRM.
> The joint venture also plans to seek strategic alliances with major business
> partners in Japan to conduct global marketing of relevant solution in
> preparation for Japanese automaker’s penetration into the overseas
> arket. -

'Market' that is? There is a non-biblical proverb: 'If You Want to Go Fast, Go Alone. If You Want to Go Far, Go Together.'